Over the past few years, the company Auger has gained new sales markets on a global level. The company’s increasing internationalisation has also been factored into its new appearance. Our packaging is now also receiving a new contemporary design as a visible symbol of our commitment to high-quality products.
Alongside the prominent colours (large blue areas and dynamic red bars), the packaging is also decorated with new lettering. In addition, a photograph of a truck and a technical drawing provide information on the contents. The new label ensures that the contents of the packaging are clearer and more recognisable.
These clear lines and dominant colours and the distinctive design represent our new corporate identity.
Auger: Top-class replacement parts in top-class packaging.
News
09.08.2010
New corporate design for AUGER Autotechnik GmbH
We the company AUGER Autotechnik will be present itself in a new corporate design in the future.
Updating the company typeface will modernize the image of AUGER Autotechnik in the market. We are convinced that our new, more dynamic and modern logo will achieve a high level of brand recognition.
The implementation of our new logo in various spheres will take gradually.